Foundation
Brand Intelligence
The audience, the voice, the offers and the proof every piece of content is built from. Fill it in once and the engine writes to this instead of guessing.
The more specific this is, the less generic the content becomes. Real proof points, an accurate offer library and a clear voice guide do the most work.
Brand identity
Who the brand is, so content never reads like a generic affiliate account.
Who you serve
Every piece is written to one person, not to everyone.
What you stand for
This is what makes the content original instead of generic advice.
Content pillars
The themes every pack draws from. These become choices on the Dashboard.
The primary offer
The offer the content leads with. Your full offer library lives in its own tab.
Voice
How the writing should sound everywhere, and what it must never sound like.
Other voices
Kept separate so an avatar or a character never sounds like you.